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For the
woman
business
traveler, safety is the top
concern.
The United States is a
nation of travelers.
Whether for business or
for pleasure, Americans
are always driving,
flying, or sailing to
destinations around the
world. According to the
Travel Industry
Association of America,
millions of people
traveled within U.S.
borders last year alone.
Leisure trips topped the
list of domestic travel,
followed by business and
combined
business/pleasure
vacations. The most
popular mode of
transportation was
driving: 74 percent of
travelers took to the
roads, either in their
own cars or using a
rental. Airlines claimed
17 percent of travelers
(some 622 million people
flew on board 8.8
million U.S. flights in
2001), and 4 percent
took Amtrak or other
trains. With these
numbers, it's no wonder
that travel is an
integral part of the
American economy.
Women in particular are
traveling in greater
numbers than in the
past. Now, women
comprise over half of
the travel market and
make over two-thirds of
all travel decisions.
Many of these women are
business travelers who
travel alone. Therefore,
there is a greater need
for heightened security
and safety awareness
while traveling. That's
why LATINA Style and the
Business Women's Network
have compiled a safety
guide for the woman
traveler. In the
following pages, you'll
find information that
will save you time,
money and stress - as
well as help you make
your trip a safe one.
Have a safe journey!
Robert E. Bard
President and CEO,
LATINA Style Magazine |
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