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Salsa, Soul and Spirit Leadership for a
Multicultural Age

As far back as I can remember, I would be lifted in my father’s arms dancing to the salsa beats of quick, quick, pause; quick, quick, pause. He would count seven beats in all, and tell me that when it is repeated there should be an empty space, like the zero that my Indian ancestors from Central America discovered. The salsa beat was a magnet. I could never resist the fusion music that blends African drums, American Indian rattles (maracas), Spanish guitars, Moorish sounds, and Caribbean rhythms. It is no coincidence that salsa is also the spicy, hot condiment that gives food flavor and brings zing to the palate. Salsa adds a little variety to the rice and beans that are an everyday staple in Latino cuisine.

Salsa is a great metaphor for diversity. Just as no two individuals are alike, every batch of salsa is unica. Each cook makes salsa in a particular way, with a little of this and a little of that. Traditional Latino cookbooks include in their recipes a guideline called al gusto (to your liking or taste), reflecting that you must be flexible and adaptable to tend to people’s needs and preferences. This is one of diversity’s golden rules.

Juana Bordas is president of Mestiza Leadership International and was the first president/CEO of the National Hispana Leadership Institute (NHLI).

*Salsa is now America’s favorite condiment, having surpassed in popularity the more homogenized and sugar-laced ketchup in the early nineties. The salsa dance craze is sweeping the nation as young and old discover the pleasure of moving to the Latin beat. But for many, salsa is more than a dance or a racy condiment. Salsa is a way of life. Tener salsa en la vida is to fully enjoy life, by treasuring family, relationships, work, and community. Salsa is the spice of life—the, energy, vitality and gusto!
Latinos are also stirring the salsa into American leadership. They have the highest participation in the labor market of any group that is tracked by the U.S. Census and are the fastest growing small business sector. Today, Latinos in the U.S. have the eighth largest gross national product in the world. Their core values include faith, family, hard work, honesty, sharing, inclusion and cooperation. It could well be that Latinos will make their most significant contribution in the realignment of America’s values.

Raul Yzaguirre, the long-time activist that led the National Council of La Raza for over 30 years, surmises that “Latinos live America’s core values of family and hard work. Instead of asking us to change our name and culture and to assimilate, Latinos should be saying ‘you should become more like us.’ We espouse an America that lives up to its values. America is the best country in the world—but it cannot become a true world leader unless it embraces all people. America will become more American when Latinos are fully integrated at all levels of our country.”

Latino leadership reflects a social and celebratory nature, a community-oriented approach and a people-centered process. These qualities are becoming valued traits of 21st century leadership. Latino values and worldview are also in alignment with those of Black and American Indian cultures who emphasize collectivism, generosity, mutual help, extended family, and the common good. All three cultures center on group welfare and value reciprocity. These core cultural dynamics, as well as their history as colonized people, are common denominators that have shaped leadership in these communities. By identifying such points of convergence, Salsa, Soul, and Spirit puts forth a multicultural leadership model and identifies eight principles that have emerge from Black, Latino and Indian cultures and histories.

Leadership theory in the last century was largely culled from white male perspectives that centered in dominant culture values and was Eurocentric in nature. Not surprisingly, then, American leadership has had a cultural and class bias that does not authenticate or represent the leadership practices of people of color. This cultural nearsightedness has fashioned many leadership methods not suited to today’s mosaic world.

Our growing multicultural nation and global community challenges America’s ethnocentric value system and leadership perspectives. Salsa, Soul, and Spirit offers a more culturally inclusive leadership form that honors the unique gifts of diverse cultures. Integrating these practices into American leadership will transform the purpose of leadership to one that focuses on all people, cultivates community, and builds the good and just society.

By Juana Bordas

 

[This article has been edited for www.latinastyle.com. For the full version, check out the May/June issue of LATINA Style.]

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