“We need to
find creative ways to build an
environment where our community can
succeed,” Morales Riojas says. “As
leaders of national organizations it
is important that we remember to do
the things necessary to help build
our community and to promote
opportunities for Latinos and
Latinas.”
Elizabeth Lisboa-Farrow, chairman
and CEO of The Oliver Group, Inc.
and alumna of the class of 2003,
believes the program is very
beneficial and she highly recommends
it. She currently serves on the
board of Group Hospitalization and
Medical Services, Inc. (doing
business as CareFirst BlueCross
BlueShield).
“The program explores critical
issues ranging from board
composition, director selection, and
compensation to the board’s role in
strategic planning, overseeing
financial reporting and disclosure,
and top management succession,” she
says. “Participants leave the
program with skills and strategies
for adding significant value to the
contributions of their boards and
specific ideas for improving these
boards.”
As an HACR/HBS alumni board member,
Lisboa-Farrow is working to enlist
more participants in the program,
while maintaining and advocating for
the contacts and relationships in
the program. “After over 15 years of
service on many non-profit boards,
for example, as chair of
Southeastern University, chair of
the US Hispanic Chamber of Commerce
and chair of the DC Chamber of
Commerce, to name a few, the HACR
program offered me an opportunity to
participate in a corporate board
training program to better prepare
and position me as a potential
member of a corporate board.”
According to Lisboa-Farrow, it’s
essential to have diversity within
any corporate board, especially if
they want to do business with the
fastest growing market segment in
the United States. “In the case of
Latinas who continue to drive the
growth of Hispanic-owned business,
corporations will be well served by
electing Latinas to these boards,”
she states. “Corporations can
develop a successful business
strategy with insight from diverse
groups, including Latinas who can
assist these businesses in
successfully reaching these market
segments by bringing their business,
technical and cultural experience to
the boardroom, at the table of
dialogue, debate and policy.”
“Latinas today, whether working
within corporations, in academia or
other fields of endeavor, are not
waiting to be ‘discovered’” she says.
“They are taking on challenging
positions to advance their
experience and show their leadership.
Adelante!”
Rebeca Barrera, founder of the
National Latino Children’s Institute
and former director of the Gateway
to College Program at Palo Alto
College, is an alumna of the class
of 2004. Currently she is in the
process of opening her own Latino
flavored retail business Dicho y
Hecho in downtown San Antonio.
Though Barrera worked in an academic
environment, she wishes she could
have had the experience 10 years
earlier when she first joined the
board of Scholastic.
“The four class days at Harvard
Business School prepares Hispanics
to serve on corporate boards, or in
my case, to be a more effective
board member,” she says. “Every
class has had a group of strong
capable Latinas. The program opens
one more avenue for participation at
the highest levels.”
As Barrera says, Latinas provide a
different perspective on corporate
boards. “Although much of our work
is finance, and policy directed,
when it comes to discussions about
products, marketing and investment,
I contribute in ways other board
members can’t.”
“When doors start opening, Latinas
use their incredible talent to make
business better, to make television
more interesting, to make classrooms
more relevant,” Barrera says.
“Whether it’s in publishing,
business, entertainment, public
service… Latinas are shaking off old
stereotypes and designing forward
thinking.”
Ruth Sandoval is chair of the HACR/HBS
alumni association and alumna of the
class of 2004. The association’s
mission is to further advance via
engagement of the alumni, the HACR
mission in the areas of inclusion,
corporate governance, and senior
corporate leadership; and to serve
as a constructive entity which
enables networking, relationship
building, skill development and
member success. Sandoval believes
that the HACR/HBS Program can and
has impacted Latinas in a
substantial way.
“First, when you have participated
in the HACR/HBS program you leave
with a sense of empowerment, of
knowledge, and a networking team of
your fellow alumni,” she says.
“You are empowered because you have
the Harvard name behind you, and
that’s a great credential in the
business community. To be able to
say you attended Harvard, has
tremendous brand value and
educational value that will benefit
you as a business owner or in a
corporation.”
Sandoval’s observation of Latinas is
that they are taking further steps
in Corporate America. “I think
Latinas are coming into their own,
they are becoming more empowered and
astute about what they can and can’t
do to be successful in the work
environment. They are willing to
take the risk and accomplish their
dreams, which is why there is such a
growth in women entrepreneurs.
Latinas use all their talents,
culture, family, education, history
in their work environment, which
Corporate America is not familiar
with. Their employment and promotion
growth has been slow… but it’s
changing. The HACR/HBS program can
get us there faster.”
Diana Echevarria is manager of
Corporate Contributions at Altria
Corporate Services, Inc. and an
alumna of the class of 2006. “I was
in the program this summer and it
was a wonderful experience,
incredibly informative, very well
structured and it was a great
opportunity to gain valuable
information about the realities of
being a member and joining a
corporate board,” she says. “It’s
also a fantastic networking
opportunity.”
Echevarria sees the program as an
additional tool and resource, a
training piece. “It’s one tool and
resource to better prepare Hispanics
to join corporate boards, and I
commend [HACR] for taking the
initiative and the lead in doing
something that is so important.”
Having Latinas on boards is a great
advantage according to Echevarria.
“Just diversity in general, I think
is enriching for the board, and it
strengthens its role to reflect the
population. It is imperative to have
as much diversity as possible
because it’s also the diversity of
viewpoints that they bring to the
table that is real value added.” she
says.
Nina Vaca, CEO of Pinnacle Technical
Resources, Inc. is an alumna of the
class of 2006. For Vaca, the program
is extremely beneficial to any
executive who is interested in
serving on a corporate board. “U.S.
Latinas are powerful,” she says.
“Harvard’s executive program fits
nicely with the increasing role that
Latinas will play in Corporate
America.”
As both a business and civic leader,
Vaca has spent a decade of her life
giving back to the community, not
only through her business, but also
as an advocate. “As a successful
business person, I have a
responsibility to advocate for
others. The best way I can do that
is to have a seat at the table.”
Vaca says. “This program supports
those goals and provides
participants with the tools to
accomplish them.”
Vaca believes strongly that the
educational opportunities provided
to Latinas today will directly
determine their influence in the
decades to come. “That is why the
Harvard Business School, HACR, and
similar programs are so important,”
she says. “The most important tool
we can provide ourselves is an
education.”
Evident as well is the fact that
Harvard greatly benefits from
hosting a group of accomplished
Latinas and Latinos. Their
contribution to the program brings
to Harvard an experience and a point
of view that is seldom heard in one
of the most prestigious educational
institutions in the world.