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Over the past decade,
Latinos and Latinas have made
significant strides and
contributions in the areas of
academia, business, politics,
government, and Corporate America.
On corporate boards however,
Hispanics continue to be
underrepresented. According to the
2003-2004 Corporate Governance study
published by the Hispanic
Association on Corporate
Responsibility (HACR), measuring
inclusion on corporate boards at the
executive level and ranking Fortune
1000 companies in America, 148
Hispanics and foreign national
Latinos serve on boards of 166
companies and hold 202 board seats
–1.97 percent of total board seats
(10,314) at Fortune 1000 companies.
Because Hispanics are woefully
underrepresented, HACR decided to
take further action in its mission
to advocate for greater inclusion.
In 2003, HACR developed a partnership with the Harvard
Business School (HBS), creating a
comprehensive executive education
program geared to Hispanics with the
goal of increasing the effectiveness
and presence of Hispanics in
corporate boardrooms. The HACR/HBS
Executive Education Program on
Corporate Governance: Leadership in
the Boardroom is part of HACR’s
overall initiative on corporate
governance, which includes research
on Hispanics serving on major public
companies’ boards, relationships
with executive search firms, and a
database of Hispanic board
candidates.
“Education is the most important
issue affecting the Hispanic
Community,” says Carlos Orta,
president and CEO of HACR. “This
program has trained dozens of
Latinas and Latinos from all over
the country on how to be effective
board members. Latinas from
business, academic, public and
private sectors have participated in
this program and have expanded their
circles of influence. Latinas have
incredible influence over household
spending decisions, both when it
comes to consumer goods and
big-ticket items. If Corporate
America is to fully understand the
buying power and preferences of the
Hispanic community, having a Latina
on their board provides that company
with a strategic and competitive
advantage.”
Overall, 38 percent of the
participants have been Latinas and
over 150 Hispanics have graduated
from the program. As participants,
they have explored critical issues
ranging from board composition,
director selection, and
compensation, to the board’s role in
strategic planning, overseeing
financial reporting and disclosure,
and top-management succession.
Participants leave the program with
skills and strategies for adding
significant value to their boards
and specific ideas for improving
them.
Here are the personal voices of
seven Latinas who have participated
in this program.
Anna Escobedo Cabral, Treasurer of
the United States, was a member of
the first class (2003) and founder
of the HACR/HBS Executive Education
Program on Corporate Governance:
Leadership in the Boardroom. “Our
goal in creating this relationship
with the Harvard Business School was
to prepare individuals who are at
different stages of their career,
for board service,” she says. “There
are a number of Latinos, for
example, that serve currently on
board of directors for non-profit
organizations, privately held
companies, and Fortune 500+. We need
to continue to encourage and prepare
more Latinos and Latinas to serve in
boardrooms or the largest companies
of America.”
According to Escobedo Cabral, it is
important to prepare Latinas to
serve in leadership positions,
whether in the boardroom, in senior
management positions, the non-profit
sector or government. “It is
absolutely critical that we are
prepared to serve at the highest
levels, including corporate
boardroom,” she says. “Clearly,
Latinas are going to bring with them
a particular set of skills and
expertise that is going to be
valuable to a company, but I think
we also bring two very unique
perspectives, that of being a woman
and that of being Hispanic.”
Because Latinas are taking
leadership positions across the
country, there is a need to make
sure that they are prepared to be
effective at all levels. “The great
news is that increasingly more women
serve in the boardroom, more women
are opening and leading their own
companies,” she says.
Even though she does not yet serve
on any corporate board, she states
that the Harvard program provides
invaluable insight that proves
helpful in any workplace. “It is
valuable to me in my current job,”
she says. “So for anyone who is
considering participating in this
program and who is at a point in
their career where they believe it
will be helpful, I encourage them
highly to attend and participate
because it is the best investment
they can make in themselves.”
Alma Morales Riojas, HACR’s chair
for the national board of directors,
president and CEO of MANA, A
National Latina Organization, is the
liaison to the alumni association.
She is responsible for conveying
issues from the alumni to the board,
and helping raise awareness on the
program to Latinos and Latinas in
the corporate world. She is also an
alumna of the class of 2003. “The
program facilitates the recruitment
of Hispanics for corporate board of
directors by providing a pool of
already experienced and talented
Latinos and Latinas, who will also
have a Harvard Business School
credit to show that they completed a
governance program and strengthening
their ability to qualify and
subsequently, becoming greater
corporate board candidates/members.”
According to Morales Riojas, there
are many benefits to be gained from
participating in the program; even,
if the person does not get to be on
a board of directors immediately.
The new contacts and friends made
are an invaluable network both
personally and professionally.
“There are a lot of talented Latinas
and Latinos who are exceptionally
qualified. Participating in the
program helps them to be more
rounded in their current job because
it gives them a bigger picture of
the corporate world,” she says. “I
think we’ve done well to raise the
awareness of Latina potential. We
now have more women in corporations,
more women on the hill, and an
increased number of Latinas elected
to office. This program can help
accelerate the progress of Latinos
and Latinas on corporate and other
boards of directors.”
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Alma Morales Rojas |
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Elizabeth Lisboa-Farrow |
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Nina Vaca |
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Anna Escobedo Cabral |
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Rebeca Barrera |
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Ruth Sandoval |
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