|
|
This
year’s selection of the LATINA Style 50
was particularly difficult. The number of
companies responding to our survey continues to
grow, and as a consequence, even some companies
that have improved since last year’s survey did
not make the list. The fact that so many
companies are paying attention to their Latina
workforce is a great encouragement.
The number of employees of the companies
selected for the 2005 LATINA Style 50 is
3,340,240; of those, 204,289, or 5.68 percent,
are Latinas. 1,319 of the Latina employees are
vice presidents, 217 are senior executives, and
10 are members of their company’s board of
directors.
|
It is clear to see that we still have a long way
to go to bring our Latina numbers up to a
satisfactory level. But the fact is that
perceptions are changing and more Latinas are
advancing. One of the reasons for this increase
is the fact that companies servicing the
Hispanic market, with Latino representation in
their ranks, demonstrate a clear advantage over
those without. As the Hispanic population—over
40 million by the latest census
numbers--continues to grow, and with it Hispanic
purchasing power, it is obvious that reaching
out to and understanding the Hispanic community
gives companies a great competitive edge.
Our company of the year, Bank of America,
distinguished itself in nearly every category of
evaluation except one: the presence of a Latina
on its board of directors. We hope that a Latina
board member is in the works for Bank of
America; she would be a valuable addition to an
already strong and diverse company. We
congratulate all the companies that comprise
this year’s LATINA Style 50, as well as
the honorable mentions; their investment in
Latina talent will bring many welcome returns.
|
 |
|
Leticia Aguilar
Consumer Banking Executive
Greater Los Angeles Division |
|
Bank of America
Bank of America’s commitment to its Latina
employees is second to none. As a leading
diversified financial services company, Bank of
America remains committed to providing the
highest level of customer service while ensuring
its employees’ needs are met. As an aggressive
recruiter in the Hispanic community, Bank of
America partners with Hispanic organizations to
ensure the company’s presence at career fairs.
Bank of America aims to understand the needs of
its Latina employees and has created the
Diversity Advisory Council to represent the
voices of all of its diverse employees. The
advancement of women within the company is also
paramount to Bank of America, and as a result,
the company has enacted the LEAD (Leadership,
Education, Advancement, and Development) program
for women. Bank of America’s Hispanic employee
network group, HOLA (Hispanic/Latino
Organization for Leadership and Advancement),
has five active national chapters and provides
an excellent support system for all of Bank of
America’s nearly 20,000 Latina employees. Bank
of America truly recognizes the value and
dedication of its Latina employees and remains
dedicated to their success.
Leticia Aguilar, consumer banking executive for
the greater Los Angeles division, serves as a
prime example of Bank of America’s commitment to
employee advancement. Beginning her career with
Bank of America in 1972 as a customer-service
representative, Aguilar now manages the
operations of more than 350 banking centers in
Los Angeles County.
LATINA Style congratulates Bank of America for
its continued dedication to fostering the
advancement of its Latina employees. |
|
|
 |
|
Rosa Sabater
Senior Vice President
Customer Service Solutions |
|
American Express Company
At American Express Company, employees are as
diversified as its financial services. American
Express’ devotion to the Hispanic community is
visible through its active recruitment at
Hispanic conferences and career fairs, its
advertisements in Hispanic media, and its
philanthropic support of Hispanic organizations
such as the National Council of La Raza (NCLR)
and the League of United Latin American Citizens
(LULAC). The company’s nearly 2,500 Latina
employees enjoy benefits such as scholarships
for their children, a generous profit-sharing
program, emergency child-care services, and
flexible work schedules. Additionally, American
Express’ Hispanic employee network, AHORA,
boasts seven local chapters nationwide, creating
an internal support system and networking
opportunities for Latinas.
Rosa Sabater, senior vice president of Customer
Service Solutions is paving the way for American
Express’ Latina workforce. She currently leads a
team focused on enhancing customer service for
American Express’ diverse customer base. Sabater
has extensive experience within American
Express, serving in a number of management roles
in OPEN, the company’s small-business division.
Before joining American Express, Sabater worked
as a consultant in the areas of sales and
marketing. |
|
|
 |
|
Nereyda Luna Bottoms
Group Vice President, Human Resources
Global Operations Support |
|
Avon Products Inc.
Avon, a top international beauty and healthcare
supply company, puts its best face forward in
its dedication to retaining and advancing Latina
employees. Avon’s demonstrated commitment to
employee empowerment, through programs such as
its Leadership Edge program, provides
advancement opportunities to its nearly 700
talented Hispanic women employees within all
levels of the company. Avon also provides
substantial continuous-education reimbursements,
encouraging its employees to reach their highest
potential. As a family-oriented company, Avon
not only strives to create a supportive and
encouraging environment for its Latina employees
but also understands the demands that women face
outside the office. Accordingly, Avon offers
generous health-care coverage for employees and
their families, child-care subsidies, onsite
child-care centers, and flexible work options to
ensure that employees are able to achieve their
desired work-life balance.
As Avon’s group vice president of human
resources for Global Operations Support, Nereyda
Luna Bottoms understands the importance of
developing a strong workforce capable of
competing in the international market. Since
joining Avon in 1998, Bottoms has worked
tirelessly to expand Avon’s global sales and to
create strong management teams in every
geographic sales region. With over 30 years of
expertise in human resources, Bottoms has helped
increase Avon’s women hires and extend
opportunity to diverse candidates. |
|
|
 |
|
Frances Sevilla-Sacasa
President, Latin America Region |
|
Citigroup Inc.
As a leading financial-services company,
Citigroup Inc. recognizes the benefits of a
diversified workforce and strives to open doors
for all of its employees, particularly Latinas.
Citigroup demonstrates its commitment to
recruiting promising Latinas through its
involvement with the INROADS internship program,
Sponsors for Educational Opportunity, and the
Hispanic Scholarship Fund. Citigroup’s nearly
10,000 Latina employees reap the rewards of a
solid infrastructure built on employee networks,
advancement opportunities, and generous
benefits. Flexible work schedules, monetary
awards, child-care subsidies, and
continuous-education reimbursements comprise
some of the benefits Citigroup offers its
employees. The Hispanic, women’s, and
working-parents networks provide support to
Citigroup employees, while leadership and career
counseling programs such as Strategic Project
Management and Executive Negotiation Skills
assist them in reaching their full potential.
One Latina who has served as a powerful role
model for Latinas at Citigroup is Frances
Sevilla-Sacasa, president of the Latin America
market region. Sevilla-Sacasa, who joined
Citigroup in 2000, has over 20 years of
private-banking experience. During her tenure at
Citigroup, Sevilla-Sacasa has received numerous
awards for her work in banking and finance, as
well as for her dedication as a Latina
trailblazer. Before joining Citigroup,
Sevilla-Sacasa was managing director of Deutsche
Bank’s Latin America Private Banking unit and
president of Bankers Trust International Private
Banking Corporation. |
|
|
 |
|
Maria Elisa Carvajal
Marketing Director, Asia Pacific Division |
|
Colgate-Palmolive Company
The Colgate-Palmolive Company aims to attract
and retain a workforce as diverse as its product
lines. At Colgate-Palmolive, special emphasis is
put on leadership training and career
counseling. Hispanic women can find
Colgate-Palmolive actively recruiting at various
career fairs, as well as through its involvement
in Hispanic organizations such as the National
Society of Hispanic MBAs (NSHMBA). The company
offers its Latinas unique programs such as the
Colgate Leadership Challenge and Global
Leadership 2020. In addition to
leadership-development opportunities,
Colgate-Palmolive fosters a supportive work
environment through various employee networks,
including Vistas Latinas, the Hispanic Action
Network, and the Colgate Women’s Network.
Colgate-Palmolive recognizes the demands of
balancing a career and family by offering
generous health- and child-care benefits.
One Latina who contributes to Colgate’s
diversified product line is Maria Elisa
Carvajal, a marketing director for the company’s
Asia Pacific division. Before assuming her
current position, Carvajal held numerous other
management positions within the company,
including those of group brand manager for
Fabric Care and associate marketing director for
the Latin American division. Carvajal joined
Colgate in 1990 and has led the way for its
Latinas ever since. |
|
|
 |
|
Mercy Jiménez
Senior Vice President, Single Family Mortgage
Business
National Business Center |
|
Fannie Mae
Fannie Mae not only helps Americans realize
their dreams of homeownership; the company also
helps Latinas realize their potential as Fannie
Mae employees. Fannie Mae is dedicated to
recruiting qualified Latinas and utilizes over
40 diversity-focused job boards and career fairs
to reach out to talented Hispanic women. Latinas
occupy positions at all levels within the
corporation, and through the Corporate Mentor
Program, established in 1994, Latina employees
are encouraged to set and achieve
professional-development goals. Fannie Mae also
offers a comprehensive succession planning
process for the top 50 leadership positions
within the company, with special recruitment
efforts for women and diverse candidates.
Latinas at Fannie Mae are encouraged to succeed
through the support of the Hispanic Employee
Networking Group and the Women’s Networking
Group. Fannie Mae also offers its Latinas a
comprehensive benefits package with unique
programs such as a mortgage-down-payment program
and a transit subsidy.
Mercy Jiménez, senior vice president of Single
Family Mortgage Business at Fannie Mae’s
National Business Center, is proof that
commitment pays off. Having held various
executive-level positions within Fannie Mae
prior to her current position, Jiménez has
demonstrated to all of Fannie Mae’s Latinas the
opportunities that are possible within this
diversified financial-services company.
Overseeing the business relationship of almost
2,000 Fannie Mae lenders, Jiménez proves what a
valuable resource Hispanic women can be
throughout all sectors. |
|
|
 |
|
Natalia Franco
Vice President, Marketing, Strategic Growth
Channels
Big G-Cereal Division |
|
General Mills
Our Company of the Year in 2004, General Mills
continues to go the extra mile to recruit
promising Latinas and promote workforce
diversity overall. General Mills’ Hispanic
employees, along with the rest of its diverse
workforce, may participate in the company’s
Corporate Mentoring Program, which allows them
to shadow senior-level management and explore
various areas within the company. In order to
reach their full potential, Hispanic women at
General Mills are also encouraged to participate
in leadership programs such as Building Great
Leaders and Managing People. General Mills is
also dedicated to ensuring that women are
represented at the executive level and are given
advancement and mentoring opportunities.
Additionally, General Mills understands the
importance of work-life balance and provides its
Latina employees with a top-notch benefits
package comprised of generous maternity leave,
subsidies for child-care, and continuous
education reimbursements.
Natalia Franco, vice president of marketing for
Strategic Growth Channels, is a prime example of
a talented Latina whose dedication to personal
advancement paid off in her career. Franco
embodies the spirit of personal growth held in
high esteem by General Mills. She joined the
Pillsbury Company in 1995 and held various
management- and executive-level positions within
the company before its acquisition by General
Mills in 2001. Franco is truly a shining star at
General Mills, and an exceptional role model for
the company’s Latina employees. |
|
|